Description

• Develop and execute a comprehensive sales strategy aligned with the resort's business objectives and financial goals.
• Identify and pursue new revenue opportunities while growing existing accounts and strategic partnerships.
• Analyze market trends, demand forecasts, and competitor activity to drive informed sales decisions.
• Establish annual and quarterly sales goals, budgets, and action plans.

• Lead, coach, and mentor the sales team to ensure high performance, accountability, and professional growth.
• Set clear expectations, conduct regular performance evaluations, and support ongoing training initiatives.
• Foster a collaborative, results-driven sales culture focused on service excellence and relationship building.

• Actively solicit and secure group business, corporate accounts, and key leisure segments.
• Represent the resort at industry events, trade shows, sales missions, and community functions.
• Maintain strong relationships with meeting planners, travel partners, wedding professionals, and key stakeholders.
• Oversee contract negotiations, ensuring favorable terms and compliance with company standards.

• Partner with Revenue Management to optimize pricing strategies, inventory, and yield management.
• Collaborate with Marketing to align branding, promotions, digital campaigns, and sales collateral.
• Work closely with Operations and Catering/Event teams to ensure seamless execution and guest satisfaction.

• Monitor sales production, pace, and forecast accuracy using CRM and sales systems.
• Prepare regular reports and presentations for ownership and executive leadership.
• Ensure accurate data entry, pipeline management, and compliance with sales processes.

• Bachelor's degree in Hospitality Management, Business, Marketing, or a related field preferred.
• Minimum of 5-7 years of progressive hotel or resort sales experience, including leadership roles.
• Proven success driving group and total revenue in a resort or full-service hotel environment.

• Strong leadership, negotiation, and relationship-building skills.
• Strategic thinker with the ability to translate data into actionable sales initiatives.
• Exceptional communication and presentation abilities.
• Proficient in CRM systems, sales analytics, and Microsoft Office applications.
• Ability to travel as required and work flexible hours, including evenings and weekends.

• Ability to sit, stand, and walk for extended periods.
• Ability to attend off-site sales calls, events, and site inspections.
• Capability to lift up to 25 pounds as needed for events and trade shows.

• Opportunity to lead sales strategy for a dynamic resort destination
• Collaborative executive environment with growth potential
• Competitive salary, incentive plan, and benefits package